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Feb 10, 2023
Revolt appoints first managing director
Revolt has appointed its first managing director, Jenny Bust. The purpose-driven consultancy has worked with brands such as Diageo, PepsiCo, and Heinz.
Read the original article in Campaign.

It is a promotion for Bust, who was previously head of innovation studio at the purpose-led consultancy.

Bust will report to co-founders Alex Lewis and Peter Bardell. In her new role, she will manage resources and workflow, drive supportive working practices and develop company culture.

She joined Revolt in 2021 as business lead and was promoted to head of innovation studio in 2022.

Prior to Revolt, Bust was head of account management, northern Europe, at Virtue Worldwide, and before that was client partner at Lucky Generals.

Bust said: “I’m absolutely delighted to be taking on this new role. There is nowhere else quite like Revolt – the work we do is not only important for our clients but also for the world in which we all live.”

Revolt has worked with clients such as Diageo, Mars, L’Oréal, PepsiCo, and Heinz.

In 2022, Revolt’s work for Budweiser took home a silver Lion at the Cannes Lions Festival of Creativity, in The Creative Business Transformation Lions category. It also won in the Drink category at the inaugural Campaign Ad Net Zero Awards in November.

Lewis said: “Revolt has been consistently supporting companies in their purpose transformation and helping them to leverage opportunities in marketing and innovation. 

“As we continue to grow our business, we needed a super smart leader to manage the day-to-day running of Revolt and we have that in Jenny.”
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