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Dec 21, 2023
Alex Lewis
2023 done properly
Reflecting on another incredible and impactful year at Revolt. Thank you to our team, clients and partners…let’s bring on 2024!
This year begins with the 3rd edition of Causes That Count, “climate change” falls from first to fourth place, giving way to concerns like “access to healthcare,” “unemployment and job security,” and the top-ranked issue, “poverty, hunger, and homelessness in my country.”

Jenny Bust is promoted to be our first MD. And we welcome
Olly, Jess, Mithun, Stephanie and our first Alicia of the year.
The Gut Stuff’s new show, “Know your shit,” debuts on Channel 4, garnering over 4 million viewers and becoming the largest unscripted launch since Bake Off. This contributes to the brand’s highest-ever monthly sales.

Also scaling new heights are those Revolters signing up to Revolt Climbs. 

We sign off the month by running a round of inclusive marketing workshops for L’Oreal in California and welcoming Mervia to
the finance team.
A month of essential housekeeping. Work starts on the fit-out of our new Farringdon office and concludes with the fit-out of our new website.
Our SOS – Save Our Soil – platform debuts for Heinz in a Fortnite first, with players tasked with outrunning a shrinking safe zone that shines the light on the rapid rate at which soil health is declining.

Steph’s arrival reaps instant rewards, with her famous Friday emails somehow turning timesheet reminders into the high point of the week.

Becca joins just in time to celebrate our sixth birthday.
The winds of agricultural change are in the air as we start
working with Syngenta and visit a sustainable potato farm in Holland with Lays.

Ovarian Cancer Research tasks us with rebranding the vital work that they do. Our newsletter, On The Record, is relaunched (haven’t you signed up yet?).

Jack joined the rapidly expanding strategy team.
Coronation weekend sees us leave the canal-crossed streets
of Camden for the jewel-encrusted lanes of Hatton Garden — takings at Leather Lane’s food market sky-rocket. And Foote, Phule, Bly and Rivera are amongst a series of new meeting rooms named after those overlooked activists who have shaped our world for the better.

Our coronation takes the form of resourcing royalty Sarah King joining the business.
We’re Istanbul-bound with Pepsi at the UEFA Champions League final, partnering with Jose Segui for some epic ‘trash tricks’ to drive recycling at the event. 

Meanwhile, a proud moment for Mars’s Make a Difference Marketing programme sees the business hit equal gender representation in their advertising for the first time. Pippa Morris is our new Head of Strategy, and Orlando joins our creative crew.
On the eve of the Women’s World Cup, Open Revolt partners with
KIND to explore the changing nature of fandom in women’s soccer.

The START Aluminium supply chain tracker goes live. And we make a fast start with new client Speedy, helping them to deliver a new era of sustainable tool and equipment hire.

We welcomed Ben Pechey to our offices last week to celebrate
Pride Month and learn more about the non-binary community.

Matt, Sarah, Clarice, and our second Alicia of the year all joined.
Our debut art gallery piece, ‘Picture a World without Soil’ for Heinz, features three versions of Van Gogh’s ‘Les Vessenots.’ It portrays a future without arable land, the current soil degradation in 2023,
and the fertile land in 1890. This marks the second impact action under Heinz’s SOS banner, with more to come.

The animation we created for The Royal Foundation Centre for Early Childhood lights up Piccadilly Circus and our work with Live Nation kicks off. 

And Jenny S gets a little too competitive at our inaugural Revolt Sports Day during a nail-biting egg and spoon race.

Isidora, Mary and Esme are the strategy triumvirate we’ve been waiting for, swiftly joined by Natasha in client service.
Our Back to Bullying campaign for the Diana Award highlights just how difficult the return to school can be for many children in film, print
and a unique out-of-home at Westfield. Its message is felt far and wide, aired 11 times on BBC News and reaching 12 million people in over 30 media outlets.

We race along the Southbank during our charity treasure hunt summer party on the hottest September day on record. Across the pond, Olly heads to National Geographic in Washington DC and Rich leads the series of intimate client dinners in New York during Climate Week.

We welcome Jess, Rowan, Aurora, Jonah and Charlotte to Farringdon.
Poking the Bear is our latest report, exploring how brands should engage on polarising topics in the forthcoming election year. Rich and Freya take to the stage at Sustainable Brands San Diego to share their findings.

Barry Boffy is back in the office to train up the team on Allyship.

The client service team get to know each other with an evening
of cooking classes at Migrateful.

We debut our work for Bud Light, the First Responders Fund, a
$3 million academic scholarship in collaboration with Folds of Honour. Directed by Emmy-winner Jen Stafford and produced with draftLine USA, emotive films highlight individual recipients, showcasing the scholarships’ transformative impact on their lives.

Emma, Adam, Alex, Georgia and Greg signed up.
Twice as many people discuss football compared to their feelings.
In collaboration with Common Goal, we introduce Create the Space —
a coalition fostering a positive link between the sport and mental health, involving players, fans, and organizations.

The second year of Kind’s heart-warming out of home campaign tells stories of kindness to commuters across London.

Meanwhile, in New York, Kate is at Sustainable Brands to help
a packed room of leading marketers understand the potential of
Impact Accounting. Our only month this year with no new joiners…
Linda puts her feet up.
Healthy Planet Productions announces its Net Zero roadmap, recycling classic ads and reducing production impact by 97%. The campaign
earns a 4-Star Rating from System1. 

We proudly maintain B-corp certification with a score of 102.6 and welcome Nike and JD Sports as clients.

Amid Christmas festivities, we address loneliness, likening it to the health impact of 15 cigarettes a day. And our office promotes five acts to combat loneliness.

Clarice triumphs in the Revolt Bake Off, and new team members, Charlotte and Jonathan, join for an end-of-year party. We develop branded movements for biodiversity and community spaces charities, showcasing them in a Dragon’s Den-style panel.

We end the day with the world premiere of the Revolt Choir with their unique take on the 12 Day of Christmas and an evening of slap-up festive fare that will live long in the memory of Revolt.
New dogs: 3  New people: 31 
Think we may need to expand the office again…
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